Women prefer physically attractive men to high-earning men:
When male geeks talk about what (heterosexual) women want in men, they typically assert that women evolved to be attracted to a man’s resources, while men evolved to be attracted to a woman’s physical attractiveness. (Sometimes, this evolutionary psychology argument is used to justify the gender gap in earnings; they argue that men earn more than women because men’s evolutionary fitness depends on earning money, while women’s evolutionary fitness allegedly does not.) Such male IT geeks then complain that their difficulty attracting women must because they are “low status” males who do not make enough money, even when IT is a lucrative industry.
In reality, however, what women and men look for in a partner are pretty much the same. Perhaps those male IT geeks who falsely believe that women are attracted to “alpha male” jerks should work on their physical appearance and personality.